EKU Web Workshops:
- Training 0.1: Creating Time-Efficicient Cutouts in Photoshop
- Training 01: Writing Web Content that Works (see User Interface Engineering below)
- Training 1.1: Essential Web (HTML and CSS Basics)
- Training 2.1: Creating EKU Web Sites (a.k.a. Spinning Departmental Sites, EKU Web Template Mechanics)
HighEdWeb 2008 Conference Presentations
- General Session with Jeffrey Veen (Founding partner of Adaptive Path and project lead for Measure Map web analytics tool recently acquired by Google)
- Keynote Session with Kyle Ford (Director of Product Marketing at Ning)
- "Best of" presentations
Sparked by Higher Ed Experts
- Saving Big: Recruiting on a budget 101: Master plan to win the social media jackpot with prospective students
(Feb 4, 2009) --> uid=hee, pwd=budget2010
- Saving Big: Taming the print beast: How to stretch the publication dollars of your institution
(Feb 5, 2009) --> same uid, pwd
- Analytics 360: How to track and measure (and show to your boss) the ROI of your online initiatives
- Web Analytics 101: How to plan, start and implement a comprehensive analytics program
(March 24, 2009)
- Advanced Web Analytics: How to track data, measure ROI and improve your web initiatives
(March 25, 2009)
- Advanced Email Analytics: How to track data, measure ROI and improve your email initiatives
(March 26, 2009)
- Web Writing 360: How to Write Right for Online Media
(May 5, 2009)
- Web Writer Coaching 101: Finding and Nurturing Web Content Contributors on Campus
(May 6, 12, 2009)
Sparked by User Interface Engineering
- Writing Web Content that Works webinar Presentation Slides pdf
(Feb 11, 2009)
Hobsons Enrollment Management Technologies
- Web-to-Print Online Seminar
(April 16, 2009, will be recorded)
Sponsored by Hubspot
- Marketing in a Recession
(Nov 2008)
- Viral Marketing: How to Create a Worldwide Rave
(Feb 13, 2009)
Related to our current discussions and upcoming Web Analtyics webinars
-
http://www.stevehargadon.com/2008/03/web-20-is-future-of-education.html
The Future of Education is Web 2.0 By Steve Hargadon
I believe that the read/write Web, or what we are calling Web 2.0, will culturally, socially, intellectually, and politically have a greater impact than the advent of the printing press.
http://ubrander.wordpress.com/2008/12/17/do-you-still-believe-in-print/
Do You Still Believe in Print? By Rob Westervelt
http://www.trendingupward.net/
Trending Upward – Web analytics for higher education
http://doteduguru.com/id629-google-analytics-filters.html
(.eduGuru - Internet Marketing and Web Development in Higher Education)
7 Google Analytics Filters to Help Understand Your Visitors